We go through a rather laborious process with ordering seed for the following year. We use sales history to forecast how much seed we need to order for our customers. Many of our suppliers will sell completely out of many varieties they produce in any given year. This situation creates a rather undesirable process where we have to wait for the new seed to be harvested, conditioned and packaged in the fall. Many times new seed does not arrive at our company until well into January and February. Not only is this an inconvenience for our customers, it creates costly back orders for our company. One year our back order shipping expenses cost us nearly $200,000, and we do not charge customers for back order shipments. We do everything we possibly can to prevent this, but more often than not, it is out of our control.
The things we can control are such things as ensuring our customers always receive courteous and friendly service in the call centers, top quality products, a customer friendly web site, and expedient packaging and shipping. We also guarantee that when our customers speak with our product specialists, they will receive helpful and useful information.
We work very hard at this to ensure that every customer’s shopping experience with our company is a good one!